|
|
|
|
Brian's Quote of
the Month
|
|
"...Make the year-end conversation focus on next
year's goals, not this year's results. You know what happened this
year. Your direct reports should know what happened this year. Lay
out your goals and have them lay out their goals as well..."
Read Full Quote
|
|
Newsletter
Archive
|
|
View our past newsletters in our
Enewsletter Archive
|
|
Feedback
|
|
Let
us know how we're doing! Email us at feedback@idimages.com
|
|
|
|
Label-Talk
Delivering eNews
|
|
|
This month's
Label-Talk highlights our new linerless direct thermal product. We
also discuss how you can provide solutions for your customers this
holiday season. Don't forget to contact rfq@idimages.com
for custom quote requests.
|
|
Introducing
Linerless Direct Thermal
Did you know
that over 50% of label material ends up as waste? The liner and
matrix constitute more than half of the label and end up being
discarded during label application. To combat this excess waste I.D.
Images has developed a linerless label product. There are many
benefits to linerless products including environmental benefits,
safety benefits, increased efficiency, and decreased costs. Read more
about the benefits of linerless labels here.
There are
many situations where linerless labels are more suitable than their
linered counterpart. Retail and warehouse shelf labeling is much
easier when there is no excess liner to carry around. Weigh scale
labeling for meat, produce, and bakeries is made easier when you can
apply the labels directly without dealing with a liner. Hospital and
medical lab labeling is simpler without having to discard a liner.
Other uses are case ready meat labeling, retail price labeling, case
labeling, return merchandise labeling, and mobile printing
applications.
Starting
this month I.D. Images is offering two stock direct thermal linerless
products. Our 4" x 6" direct thermal perf and 4" x 85'
continuous direct thermal labels are available with a one case
minimum. Contact I.D. Images at 866-516-7300 today for more
information.
|
|
'Tis the Season for Label Opportunities
 The holiday shopping season is upon us! This
year Black Friday retail sales rose 7% and internet sales jumped
26%. Added to that, Cyber Monday is expected to reach a record
$1.2 billion. The surge in holiday shopping will drive
incremental label demand and provide new opportunities.
A couple
areas for incremental label demand and potential new opportunities
include 3rd Party Logistics (3PL's) and Fulfillment Houses.
These industries bear the brunt of assembling, packaging and
distributing, a large portion of the yuletide gift giving.
We can't
think of a better gift you can give your customer than solutions to
help them be more efficient and profitable. Here is a holiday
list of label solutions you can offer your customer:
- Direct thermal media for mobile printing
(3/4" and 1" core)
- Linerless media -
more labels/roll, eco friendly
- Integrated labels -
combine invoicing and return labels - great solution for
products sold via the internet
- Stock items ship same day
when order placed by 4:00 PM EST - eliminate the worry of
running out of labels
Call us and
let's work together to find just the right holiday gift for your
customer this year!
|
|
Trends
& Industry News
Key to a strong
2011 finish: Expedite the end-of-year push
With so much concern over the lack of spending, a lot
of companies have ramped up their fourth-quarter promotions. Here's
one strategy that will help you finish the year strong...
Source: Sales & Marketing Business Brief
Make the most of
new meat labeling law
Retailers and their meat and
poultry suppliers caught a bit of a break this month, when the U.S.
Department of Agriculture announced that a new rule mandating
nutritional labeling on meat and poultry packages would be delayed
until March 1, 2012...
Source: Packaging Digest
|
|
|
|
We
offer free product samples on all of our stock products. We
recommend product testing to determine product suitability for any
given application. Call us today at 866.516.7300 for your next
label opportunity.
|
|
